
A Shopify store that puts the product in the enquiry.
Custom cycling kit starts with a conversation. Attacus needed a store that showed product options and tiered prices, then sent an enquiry with the selected kit details already included.
Shopify
Custom-kit enquiries with product context
What we saw
The product page and enquiry form needed to stay connected. Each product has its own link, gallery and pricing tiers, so customers can explore the kit and the team can see what they are asking about.

What we did, and why
- 1
Build around the enquiry
Attacus quotes custom orders, so product pages lead to an enquiry form. Pricing tiers help customers understand the range before they contact the team.
- 2
Give products their own detail
Each product has a link, gallery and tier pricing. Attacus's team can edit category sections separately, and the page hides empty pricing tables.
- 3
Make routine edits accessible
The Attacus team can update section copy, images and layout through Shopify's theme editor, using the store's established design system.
The website work.
For brands like yours
The store answers pricing questions before the first conversation and carries the product context into the enquiry. Individual product links also give ads and emails a relevant destination.
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